R.V. Doon

Pitches, Blurbs, and Grab-lines

Ah, readers must be hooked!

I get it, but why must the description cause so much angst? Because if a reader gets interested by the cover, then the blurb must lead to the sample, and finally to a reader. A fail at cover, blurb, or sample, effects whether or not my books are found by readers. Wow, I had no idea hooking a reader would be so hard.

I’m in the process of re-writing Body Wave’s blurb, and writing a brand spanking new one for Swarmers. I don’t  understand why this is so hard! I’m every bit as much a reader as a writer, so why am I frustrated? Why can’t I put on my reader’s cap to write a grab-line?

Don’t know. I’m thinking about using a visual one-liner for Swarmers, my Dark Fantasy. Like this: “The Day After Tomorrow meets Underworld.” Would that grab you? Or is it too Hollywood?

I’m still laboring over Swarmers blurb, and I can’t load her up on Amazon until I nail it. Little help–readers or muses, please!

Body Wave’s new description is now this: What do a deathbed confession, a hurricane nicknamed the Fiend, and a murder care plan have in common?


While Reece Carson is trying to get her fledgling business, Text-A-Nurse, off to a good start, her aunt coughs up a shocking deathbed confession. Next, her aunt’s dearest friend dies of natural causes, but because she’s first at the scene, Reece suspects murder. Now, she’s trying to solve two crimes. A temperamental policeman, a charismatic fireman, and the return of her ex-best friend after serving a prison stint for drug diversion, all combine to throw her off track.

Reece doesn’t count on a wave of bodies or an incoming hurricane to conceal the killer’s escape. Worse, she’s worried the man she’s falling in love with may be a killer.


Body Wave’s description is better, but several people have told me the cover doesn’t scream, cozy mystery or even romantic suspense. So, it’s getting a new cover, new blurb, and a new price within a week or so. I hope this boosts the book’s ranking, so other readers will see it.

Speaking of pitches, blurbs, or grab-lines, I prefer the term grab-line myself. I’m picturing a hand at someone’s throat. Er, maybe not. I think I’ll stick to a snazzier description.


Hopefully, I will get better at this, feedback from readers would be a helpful. What draws your attention to a book?




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